Quick Info
Pricing
Freemium
Tags
influencer marketing
creator discovery
social media analytics
About Modash
What is Modash? Modash is a comprehensive platform for influencer discovery and influencer marketing campaign management, designed to help brands and marketing agencies overcome the biggest challenge in this field: finding the right influencers with accuracy and reliability. The tool solves the problem of tedious manual searching and inaccurate results by providing a massive database of over 200 million content creators across Instagram, TikTok, and YouTube. The platform's value extends beyond discovery to include audience quality analysis and fake account detection, giving marketers full confidence in their choices before allocating any campaign budget. Key Features and Capabilities Modash's strength lies in its advanced search engine, which allows users to narrow their search using more than 50 precise filters, ranging from geographic location and audience size to engagement rate and the type of published content. These multiple filters enable marketers to identify a highly specific segment of influencers that aligns with the brand's identity and campaign objectives, rather than relying on superficial criteria such as follower count alone. On the audience analysis front, the platform provides deep insights into the quality of an influencer's followers, revealing the percentage of fake or inactive accounts, as well as the demographic distribution of the audience in terms of age, gender, and location. This feature is critical because it protects brands from investing in influencers with inflated or inauthentic audiences and ensures that promotional content reaches a segment genuinely interested in the product or service being offered. Influencer Discovery: Search a massive database using advanced filters including language, category, average views, and the type of device used by the audience. Audience Quality Analysis: Precise examination of fake follower percentages, genuine engagement levels, and follower demographics to ensure full transparency. Campaign Management and Outreach: Built-in tools for organizing multiple campaigns, sending direct outreach messages to influencers, and tracking progress from a single dashboard. Performance Tracking and Reporting: Real-time analytics dashboards that measure campaign reach, engagement rates, and return on investment, with the ability to export customized reports. Integration with Major Platforms: Full support for Instagram, TikTok, and YouTube data, providing a unified view of influencer performance across all channels. Who Benefits from This Tool? Modash primarily targets marketing teams at consumer brands, digital marketing agencies that manage multiple influencer campaigns for their clients, as well as entrepreneurs and e-commerce store owners seeking to build an influencer marketing strategy from scratch. It is also useful for social media managers who need to justify their influencer spending with accurate, tangible data, and for those seeking long-term partnerships with content creators who align with their brand values. Practical Use Cases New Product Launch Scenario: A brand specializing in natural cosmetics plans to launch a new skincare line. The team uses Modash to search for influencers in the Arabian Gulf region, with audiences ranging from 50,000 to one million followers, an engagement rate exceeding 4%, and an interest in skincare and organic topics. The tool examines the audience quality of each influencer and excludes those with high rates of fake followers, then sends direct collaboration invitations through the platform and monitors campaign performance in real time. Content Strategy Optimization Scenario: A marketing agency managing a sports brand's Instagram account wants to increase brand awareness among younger demographics. Instead of guessing, the team uses Modash analytics to study the performance of influencers they previously collaborated with and identify which content types (short videos, static images, interactive stories) generated the highest engagement. Based on this data, they redirect their strategy to focus on influencers who produce short-form video content, doubling the engagement rate in the next campaign. Tips for Getting the Best Results To maximize the value of Modash, start by defining your target audience persona with extreme precision before using the filters—the more specific you are with your criteria (location, age, interests), the more relevant the results will be to your campaign. Second, do not rely solely on engagement rate as an indicator of success; always examine audience quality and comments, as an influencer with 100,000 genuine followers who actively engage is far better than another with one million followers, most of whom are fake accounts. Finally, use the performance tracking feature to compare the results of different influencers after the campaign concludes, and build a list of top-performing influencers for future campaigns, saving search time every time. What Sets Modash Apart? Modash's core distinction lies in combining the power of a massive database with the precision of analytical tools in one unified platform, eliminating the need to switch between multiple tools. While some tools focus only on discovery or only on analysis, Modash offers an integrated experience that covers the entire influencer campaign lifecycle, from initial search to final results measurement. Additionally, its strong emphasis on detecting fake accounts and audience quality gives it a clear competitive advantage, especially in a market witnessing an increase in follower-purchasing practices. Conclusion Modash represents a comprehensive and reliable solution for any brand serious about investing its money in influencer marketing, as it reduces the risk of advertising waste and increases the accuracy of marketing decisions. It is an indispensable tool for building data-driven influencer strategies and achieving measurable results in the ever-evolving world of digital marketing.
AI Tools Oasis Team Review: Modash
Modash Review: The AI Tools Oasis team has thoroughly tested and reviewed this tool, and here is our detailed assessment. 🎯 Overview Modash is a comprehensive influencer discovery and management platform, designed to help brands and marketing agencies find the right content creators across Instagram, TikTok, and YouTube. The platform relies on a massive database of over 200 million content creators, with a clear focus on data accuracy and analytics quality. At its core, Modash offers a complete solution that covers the entire influencer marketing journey, from search and discovery to campaign management and performance measurement, making it a working tool rather than just a search directory. ✅ Strengths What impressed our team most about Modash is the depth of its discovery options; it offers over 50 search filters, such as geographic location, audience size, engagement rate, language, and even keywords in bios. This level of precision saves hours of manual research and allows you to narrow down your scope to reach influencers who genuinely align with your target audience. However, the most notable technical feature is the Audience Quality analysis tool, which reveals fake accounts and non-genuine followers, and provides accurate demographic analysis of an influencer's followers. This feature alone prevents wasting budgets on influencers with fake audiences, a common risk in this field. Additionally, the ability to create influencer lists, share them with your team, and track campaign performance from a single dashboard makes the tool genuinely valuable for organized influencer relationship management. ⚙️ User Experience From a practical standpoint, the platform features a clean, easy-to-navigate interface, and we encountered no difficulties getting started. The search process is straightforward: you select the platform, set your filters, and results appear within seconds with clear data on each influencer. The learning curve is relatively short, though maximizing the advanced analytics tools requires some experimentation and exploration. In a typical task of searching for tech influencers in the Gulf region, the results were accurate and relevant, and engagement rate data was consistent with what we know about the market. Output quality is high, and analytics reports are easy to export and share, making them simple to integrate into client presentations or internal performance reports. ⚠️ Notes and Improvements Despite the platform's strength, we noticed that some advanced features, such as detailed demographic analysis and comprehensive performance reports, may be restricted to higher-priced plans, which could limit the experience for new users on the free plan. Additionally, the influencer outreach tool exists, but it is not the most advanced compared to some platforms specialized in automated email; it serves its purpose but lacks certain ready-made templates or advanced customization options. Finally, users seeking very complex campaign management with multiple integrations (such as connecting with e-commerce platforms) may find that the platform needs more external integrations to cover this aspect. 👥 Who It's Best For (And Who It May Not Suit) This tool is ideal for marketing managers at medium and large brands, and influencer marketing agencies managing multiple campaigns for different clients, as they will find abundant data and analytical precision in Modash. It is also suitable for startups looking to build a strong influencer marketing strategy from scratch. On the other hand, it may not be the best option for individuals or smaller influencers who are only looking for a simple tool to connect with brands, or for companies with very limited budgets that do not need the depth of analytics available here, as the paid plans may be relatively costly compared to their simple needs. 💡 Final Verdict After comprehensive testing, we believe Modash offers exceptional value for the price, especially for professionals who rely on data in their marketing decisions. It is not just a massive database, but a smart analytical tool that protects your investment and increases the efficiency of your campaigns. If you are serious about influencer marketing and looking for a platform that combines discovery power with analytical precision, Modash is worth trying without hesitation. We strongly recommend it as a primary choice in this field, while noting that starting with the free plan to explore the interface is a smart step before committing to a paid subscription.
✍️ This review was produced with AI assistance and human editing
We use AI to gather and draft content, and our team reviews accuracy before publishing. Our editorial policy
Key Features of Modash
Feature 1
Creator discovery with 50+ filters (location, audience size, engagement rate, etc.)
Feature 2
Audience quality analysis (fake follower detection, audience demographics)
Feature 3
Campaign management and influencer outreach
Feature 4
Performance tracking and reporting
Feature 5
Integration with major social platforms (Instagram, TikTok, YouTube)
Pros and Cons of Modash
Pros
- 200M+ creator database
- 50+ advanced filters
- Fake follower detection
- Audience demographics analysis
- Multi-platform integration
Cons
- ✕No mobile app
- ✕limited to web platform
- ✕free plan likely restricts advanced analytics and campaign management features
Frequently Asked Questions about Modash
1What is Modash and how can it help my brand?
Modash is a creator discovery and influencer marketing platform that helps brands find, manage, and track social media influencers. It gives you access to a database of over 200 million creators on Instagram, TikTok, and YouTube, with advanced filters and analytics. You can use it to identify the right influencers for your campaigns, analyze their audience quality, manage outreach, and measure performance—all in one place.
2Is Modash free to use?
Modash offers a freemium model. You can start using it for free with limited access to features and creator data. For full access—like advanced filtering, audience analysis, campaign management, and performance tracking—you'll need to upgrade to a paid plan. The free tier is great for testing the platform and getting a feel for its capabilities before committing.
3What are the key features of Modash?
Modash's key features include: 1) Creator discovery with 50+ filters (location, audience size, engagement rate, etc.), 2) Audience quality analysis (fake follower detection and demographic insights), 3) Campaign management and influencer outreach tools, 4) Performance tracking and reporting, and 5) Integration with major social platforms like Instagram, TikTok, and YouTube. These features help you streamline your influencer marketing from start to finish.
4How do I get started with Modash?
Getting started is simple. Go to modash.io and sign up for a free account. Once you're in, you can immediately start searching for creators using the discovery filters. You can save creators to lists, analyze their audiences, and even begin outreach. The free plan lets you explore the platform, and if you need more advanced features, you can upgrade to a paid plan at any time.
5Does Modash support multiple languages?
Modash's platform interface is primarily in English, but it supports creators and campaigns across the globe. You can filter creators by location and language, and the platform works with influencers from many countries. However, the tool itself is currently available in English only. If you need multilingual support for your campaigns, you can still use Modash to find creators who speak the languages you need.
Supported Platforms
web
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Pricing Information
Freemium
Offers a limited free plan with 100 profile searches per month and basic analytics. Paid plans start at $29/month for Creator (up to 1,000 searches, full influencer data), and $99/month for Agency (unlimited searches, team collaboration, and API access).
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