LinkedIn has announced that its 'Verified' badge is now available for free to all users across various platforms, including Zoom. This move aims to empower individuals to prove their real identity in a digital world where deepfake technology is rapidly spreading, thereby enhancing trust in professional online interactions. The feature, previously part of a paid Premium subscription, reflects a growing awareness of the challenges posed by generative AI.
In a proactive step to enhance digital security and online trust, the professional platform LinkedIn has announced that its 'Verified' badge will be made available for free to all its users. This decision comes at a time of increasing global concern over the spread of fake videos using deepfake technology, which can be used for fraud or defamation in virtual meetings and professional interactions.
The new verification badge will allow users to prove their real identity not only on LinkedIn but also on external platforms like Zoom and other video conferencing platforms. The mechanism works by linking the account to a verified real identity, providing an additional layer of credibility. Users who have completed the verification process can display a special badge on their profile, indicating that their identity has been verified, reducing the chances of impersonation or the use of fake identities in important meetings or hiring processes.
Reports indicate that this feature was previously available as part of the paid Premium subscription, but making it free for everyone reflects a growing awareness of the seriousness of the challenges posed by generative AI technologies. As deepfake creation tools evolve and become more accessible, the need for simple and effective solutions that can distinguish real from fake in the digital environment becomes prominent.
LinkedIn's move represents a practical response to an emerging security challenge, making it easier for professionals to prove their identity quickly and reliably. This development is not just a new feature, but part of a broader shift towards building a safer and more trustworthy digital environment, especially in a business world increasingly reliant on virtual interactions. Other platforms are expected to follow suit, enhancing digital verification standards across the industry.
Source: ZDNet AI | Exclusive coverage from AI Tools Oasis
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